But the reality is that, breast cancer occurs in men too and is a health risk that they should accept. In fact, a recent study by the American Cancer Society estimates that 1 in 1,000 men will get breast cancer.
While that's very small compared to the 1 in 8 risk potential in women, and the 1 in 6 risk for prostate cancer; it is nevertheless important that men are aware of the signs of breast cancer.
Dr. David Winchester, a breast cancer surgeon in from Chicago, says "It's not really been on the radar screen to think about breast cancer in men." Winchester narrates that each year, he gets to treat a few men with breast cancer compared with at least 100 women; but those men tend to seek help only when the disease has advanced.
Thus, many health organizations are now trying to change their health literature to likewise include men in their breast cancer awareness campaign.